Advertisement and Art?

The King's Faith has been getting much attention as a powerful feature length independent film providing teens with profound messages about where they stand in life. The story takes place with Brendan King, a foster kid, just released from juvenile detention after serving a three year sentence, starts attending an affluent high school in a suburb outside of the city. Brendan is determined to get his life back in order and works hard to achieve his goal, but when confronted by his old gang leader; his life seems to be on the fast track to destroying everything he has just built.

www.kingsfaith.com

TransMedia has used this powerful film to place products such as Tom's Knife and Fork Lift, Kesi Case men's clothing and accessories line, and Dr. Fischer's Ultrasol Sunscreen integrating advertisement and art.

Tom's Knife and Fork Lift

Tom's Knife and Fork Lift is a combination of utensils and dumbbells that serve as a constant reminder that eating puts weight on and requires exercise to take it off. Lifting food with these utensils is like doing curls with dumbbells.
www.knifeandforklift.com

Dr. Fischer's Ultrasol Sunscreen

Dr. Fischer's Ultrasol Sunscreen products protect the skin from UVA and UVB rays. These products represent the most recent breakthroughs and innovation in essential sunscreen technology. All formulations were scientifically developed to be skin friendly, tested, and approved according to the FDA, recommended by dermatologists and by the American Skin Cancer Foundation as an effective UV sunscreen. Product ranges with general, babies, kids, sport, and specials and come available as creams, lotions, continuous, sprays and mousse.
www.dr-fischer.com

Kesi Case
Kesi Case, a fashion designer, philanthropist and advocate for the Multiple Sclerosis Foundation has collections inspired by her life experiences. Her collections range from read-to-wear, bridal, swimwear and an entire men's line of clothing and accessories. In the King's Faith, Kesi will be featuring a men's tie out of her men's clothing and accessories line.
www.kesicase.com

Posted by Laurel Sendach

Get Fit With Gabi Rose

After being morbidly obese for twelve years and suffering from asthma, back and hip pain, hernias, rosacea and migraines, Gabi Rose had to make a life saving decision. With dedication and determination, Gabi went from a size 26 to a slender size 2, losing a drastic 130 pounds. Her life changing action did not just end at size 2; Gabi’s experience with helping herself lead her on the path to helping others by becoming a role model and health guru for not only her husband and four children, but for millions who want to make a significant change in their lives.

Gabi received her BA and BS from the University of Miami and her Master’s of Science from Nova Southeastern University. Her thermodynamic weight lose practice has improved the lives of numerous patients. Her program aids rapid fat loss while increasing lean muscle mass, metabolic rate and energy. Every patient receives their own individualized treatment that includes nutrition and fitness assistance, counseling in motivation and behavior modification as well as medication. Her program yields an average 21 pounds in weight loss in just 4 weeks!

Gabi’s experience with losing 130 lbs and keeping it off makes her a living example of success. Her show “Absolute Beauty” will air on national television in 2012. Her experience gave her the gift of passion to help others improve their lives to achieve their goals of living a happy, healthy lifestyle.

"The training of the body begins with the mind"-Gabi Rose
www.gabirose.com

Posted by Laurel Sendach

Z Connector: Fusing Fashion and Safety

We have all seen the reports on the rising number of thefts of our precious iPods, iPhones, mp3 players and other mobile devices. Whether its on a subway, a bus, a plane, the mall or even if it's your own couch cushion to blame, our mobile devices are targets for theft. What’s worse is that replacing these devices is no easy chore. It costs extra to get the devices insured, and often that very insurance doesn’t fully replace a lost or stolen item. Then it takes hours of waiting on the phone just to find out the disappointing news that the item won’t be replaced and it will cost a ba-gillion dollars to replace it. Often, we can't even replace our beloved mobile device because of the rabbit paced evolution of technology which leaves a newer and more expensive version of what we want to be replaced as the only option.

Additionally, when we buy our mobile devices, we consistently search for accessories to add to them because we like to make them our own. We feel a sort of connection to our devices, which makes sense; they are with us more than infants are with their mothers. These additions range anywhere from plastic cover screens, to big bulky clips on so we can keep track of it. Unfortunately, most of these clip-ons, cases and pouches don’t look cool and don’t let you carry the phone where you want it most; in your pocket! Fortunately though, for those accessory and style hounds out there that want to keep up on the latest innovative accessories, the Z-connector has arrived.

The Z-connector is a stylish chain that connects to your mobile device and hooks to various articles, including clothing, purses and really just about anything you would want to hook it on to. With gold and silver chains of various designs, the Z-connector brings classic fashion into fission with modern technology. Just as people had elegant and beautiful chains attached to their pocket watches, for style and security, the Z-connector provides both as well. Let’s see a thief try to snatch your previous hand-held devices with a silver or gold chain attached to it. Not happening.

With the Z-connector we finally have an accessory that keeps your phone or mp3 player in your pocket, but without you having to worry about sticky hands getting a hold of it while you’re not looking. Bringing the fashion element is crucial as well. Who doesn’t enjoy an extra draping of shining gold or silver around them? Rather than a bulky, ugly clip on carrier case, feel just as safe, if not more, with the Z-connector, providing you the ultimate connection with your phone or mobile device.

The Multiple Sclerosis Foundation Celebrates

The Multiple Sclerosis Foundation is celebrating 25 years of dedicated service this year. Established in 1986, the Multiple Sclerosis Foundation is a national organization dedicated to enhancing the quality of life for those affected by this chronic disease. MSF provides a broad array of programs and services designed to help maintain health, safety, self-sufficiency and personal well being for patients. Come and help celebrate this momentous occasion.

Help to kick off the MSF Silver Anniversary on November 15, 2011 from 6 to 8 P.M. with VIP Cocktails for a Cause. Join us at Farraday's Steak House at Isle Racing Casino in Pompano Beach for Complimentary Cocktails and appetizers. You must RSVP to attend the event. For additional information on VIP Cocktails for A Cause, please visit

http://www.msfocus.org/event-details.aspx?eventID=5366

Join us in celebrating The 25^th Silver Anniversary Gala. The Gala will take place on December 3, 2011 at the Marriot Hollywood Beach. There will be “live” statue models painted silver all beautifully designed by Kesi Case (www.kesicase.com), a generous serving of sponsors, auction items, great tasting food, and more. We will be honoring Dr. Ben Wade Thrower, a Senior Medical Advisor to the MSF and Medical Director of the Andrew C. Carlos Multiple Sclerosis Institute at Shepherd Center in Atlanta, Ga. Cocktails and the silent auction will take place from 6 to 7:30 PM, followed by the dinner and reception from 7:30 to 11 P.M. Tickets cost just $175, and you must RSVP to this event soon since there are limited seats available. For additional information about the Gala, please visit

https://www.msfocus.org/event-details.aspx?eventID=5109

Join Sherry Ratay at Premiere Beauty Classic!!!

The Fraud Dog To Hold Fraud Roundtable at TransMedia Group

On October 12, Linda Webb will host a STRAIGHT TALK session at the TransMedia Group office in Boca Raton. The Fraud Dog will hold a FRAUD ROUNDTABLE:

Fraudsters are draining billions of dollars from our economy, and in order to fight it and reduce losses, business executives must have the ability to look at the company internally. Join Linda Webb, one of the most prominent authorities in fraud control, as she provides first-hand insight to business owners and c-level executives across all industries on how to identify and avoid scams. Her innovative techniques and revolutionary ideas have changed the way business risk is handled - she believes in "rolling up her sleeves" and working at the ground level. With 25 years of corporate and public service experience, Linda has developed many functional competencies, including claims operations management in all lines of insurance; loss prevention; risk management; internal audit operations; corporate compliance integrity programs; complex investigative operations; domestic and international investigative experience and law enforcement.

The event will be held Wednesday, October 12 from 8:30 a.m. to 10 a.m. at the TransMedia Group at 240 W. Palmetto Park Road, Suite 300, Boca Raton, Fl 33432. Call 561-395-4433 for more information!

Court Story Communications Retains TransMedia Group to Tell Its Own Story to Prospective Law Firm Clients in Florida

Court Story Communications, a New York-based public relations firm that specializes in representing law firms, has retained TransMedia Group to make it more widely known in litigious areas like Florida.

"Our publicity will position Court Story Communications (www.courtstory.com) as a firm led by an attorney dedicated to obtaining media exposure for other attorneys looking to raise their profile nationally," said Transmedia CEO Tom Madden.

Florida-based Transmedia (www.transmediagroup.com) described Court Story president Olivier Gibbons as an astute attorney who was a reporter at such publications as the The Palm Beach Post and worked as a journalist at broadcast media before starting his own firm.

Gibbons said TransMedia is the ideal PR firm to represent Court Story outside of New York because TransMedia is known in legal circles, particularly in Florida, for having helped so many clients to become famous in their respective areas.

According to TransMedia, the publicity campaign on behalf of Court Story will underscore how Gibbons fully understands and respects the critical nature of privileged and confidential communications.

According to Madden, publicity that extols the virtues of a PR practitioner and stresses how one PR firm is more proficient than others in a particular field benefits the whole profession.

"When One PR firm casts a colleague in a positive light, it raises the publicity bar in a way that benefits the entire public relations profession," he said.

About Court Story Communications

Court Story actively promotes legal clients as authorities and experts in their respective fields and arranges interviews for them in such national media as AP and Bloomberg as well as in legal trade publications, from American Lawyer to Asian Legal Business Magazine.

"Law firms too often send out news releases that only masquerade as news whereas TransMedia will show how Court Story makes law firms and their experts newsworthy," Gibbons said.

About TransMedia Group

TransMedia Group is a full-service, multi-lingual firm serving clients worldwide since 1981 from offices in Boca Raton, London, and Paris.